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Bespoke software, websites & marketing for hospitality and travel

We empower your hospitality or travel business to succeed in the digital arena through our proven methodologies.

It’s pronounced oo-me!

Umi is a full service digital agency that has been empowering hotels and travel business to succeed online for over a decade.

We combine a talented development team, creative marketing minds and some of the leading strategic thinkers in the industry to drive online success in your business.

Our empathy runs deep. Founder, Steve Lowy, has run hotels, our lead designer has launched and managed restaurants and even some of our developers are trained chefs! We get it.

Umi delivers bespoke development, digital growth and consulting in such a way that we’ll feel part of your team.

“Umi Digital do a fantastic job overseeing the management of the Good Hotel Guide website.

They are organised and very responsive to requests. They are also strategically strong and very solution oriented. They have spearheaded numerous projects for us, including thinking about a whole new platform for the website. And their approach to solving day-to-day problems is thorough and timely.

They are also very nice people, which is a real plus! Harry Fielder in particular is a real partner for us, proactive, strategic and solution-oriented all at the same time. And he explains complex issues very clearly.”

Richard Fraiman

CEO, Good Hotel Guide

“[When COVID hit,] Umi’s team were always on hand to offer advice and guidance on what they were seeing across their clients and helped reduce costs where possible. On reopening we worked together on implementing a more targeted approach to our Paid Ad strategy. Umi offered advice and practical know how on implementation. Since then, our relationship and the performance of the account has gone from strength to strength. Since the start of this year, we have seen 3X more ROAS and converted at the best rate in the account’s history. 

I’m always happy to recommend Umi Digital not only for paid Ads, but for digital marketing in the hotel industry. I have no doubt about the team’s capability across all aspects of digital marketing for hotels.”

Yogesh Ram

Director of Marketing, Safestay PLC

“We made a decision to partner with Umi in the development of our website.  As a new brand concept and a new property it was important that we work with a company that would care about our brand as much as we do. This decision has turned out to be one of the better decisions as they have proved their worth over and again – from initial creation of the website to our sometimes short lead times for changes and modifications to design Umi have been there with us all the way, and now that we are live they continue to assist us with our (frequent) changes and development along with our SEO / PPC in addition to running our Social Media Campaigns and targeted marketing.  A great team, from head to toe, led by a great leader. Thanks Umi for making our lives much easier.”

Darren Evans

Director of Business Development, The Other House

“We embarked on a relationship with UMI Digital since February, 2022 for our resorts in Mauritius & Marrakech. Our dealings with Harry, Tom, Sophia and the team have been professional and enriching, whilst we started our journey into the digital landscape for The Oberoi. Their guidance, suggestions, intuitive ideas and speed of delivery has helped us improve our digital footprint. We look forward eagerly to growing our business with their constant help and support as we target the new age customer.”

Dhiren Pereira

General Manager, The Oberoi Beach Resort Mauritius

“We have been working with Umi since 2019 to manage our website and increase our direct bookings. Sophia, Harry and the Umi team provide strategic guidance across marketing and technology and help us keep the website up to date. 

The team are very approachable, quick  and efficient in helping us if we have a problem which is very much appreciated. 

We look forward to continuing working with Umi and seeing what we can achieve together in the future.”

Sarah Baptiste

Director of Sales and Marketing, The Landmark London

Ready to chat?

If you're ready to chat with an expert, you can either book a meeting or just send an email and we'll be in touch!

Umi has served the hospitality and travel industry for over 10 years and provides three key services, bespoke development, marketing and advertising and strategic support

Our values are a love of learning, to challenge our clients, and become the connectors of the industry. After all, Umi means ocean in Japanese, the world’s great connector.

I am immensely proud to work alongside a talented team that will stand by you through pandemics, awards, staycation booms and the sluggish shoulder seasons. 

Harry Fielder

Managing Director
Some of our wonderful hotel and hospitality partners

The Ultimate Guide to Hotel Marketing

Are you tired of never knowing if your next Facebook post is going to bring in any direct bookings? Are you stressed out keeping up with all the social media platforms that you must be on?

The Resident

Website Design, Development,
Digital Advertising, Strategic Support

The Oberoi

Digital Advertising

The Landmark

Website Optimisation, Strategic Support

The Good Hotel Guide

Website Optimisation, Strategic Support, Managed Hosting

The Stafford

Website Design, SEO, Advertising, Strategic Support

Astor Hostels

Travel Software, Website Support, SEO

Student Universe

Bespoke Software

Hurley House

Bespoke Website, Support

What’s next in digital for your business?

One of our friendly members of the team will be in touch with you within 24 hours.