Web Design

In the dynamic world of travel, where every click and interaction matters, the right digital tools can make all the […]

Houses have an inherent usability about them – we know how to use doors, taps, toilets and the rest of the house right out the starting blocks. We need to use this lens when approaching website design. By tapping into the digital paradigms that have been set for us, we can be both creative with aesthetic as well as designing for maximum conversion rate.

Redesigning a website can be an extremely daunting experience. You have probably had a bad experience in the past of projects taking 6 months too long, doubling in budget and ending up with something you hate. The truth is, not every website needs a total redesign. If your website still looks fresh and is responsive for mobile, then the chances are you can probably optimise it. This article will look at a few simple ways you can quickly find out what problems are preventing your visitors from converting into customers.

Have you ever wondered why your hotel’s website looks different on your laptop than it does on your smartphone? How do developers achieve this flexibility and what are the different approaches? This blog post is going to explain the difference between responsive and mobile-first websites and its relevance for your hotel or travel business.

Should you write the content first or design the website first? It’s a question that many of our hotel and […]

Are you struggling with your new or existing website? Do you find yourself at the bottom of the listings when […]

What is an XML sitemap?   An XML (Extensible Markup Language) sitemap is a file of code that search engines […]

  If you have ever spoken to anyone from Umi, you will probably have been bombarded with our enthusiasm towards […]

If you’re on this page, I know where you are… Some say threatening and creepy, we say it’s one of […]