A selection of thought pieces from our hotel and hospitality marketing experts at Umi Digital.

Christmas 2017! Umi Opening Hours

Umi Digital Opening Hours 2017 The team here at Umi Digital would like to say a massive Happy Christmas to all of our friends! We hope it is filled with happiness, laughter and some great festive foo Read more

What affect is Social Media having on Society?

The introduction of Social Media into our lives: The introduction of social media platforms such as Facebook, Twitter, Snapchat and Instagram has single handily changed society and altered the way w Read more

Posting Through Google My Business

Hello! Lovely to be back with you all.Today I'd like to give you a quick run through some really handy tools for increasing the website traffic through Google search and Google Maps. This article Read more

Is Snapchat Dying?

The billion-dollar image messaging app "Snapchat" rose to fame in early 2012 and became one of the most successful social media platforms in the shortest amount of time ever, offering its users a pi Read more

How to use Psychology in Hotel Marketing

On Tuesday night this we week the members of the Hotel Marketing Association were treated to a superb evening on how psychology can be used in hotel marketing.The Hotel Marketing Association hoste Read more

6 things you need to know about Social Media Strategy Mapping

Good morning! I recently attended a workshop at General Assembly to brush up on my social media strategy skills. Here are 6 points that I feel are relevant to your hotel or restaurant's Social Media s Read more

6 Key Takeaways from Hotel Tech Live 2017

Our sales and marketing exec Luke ventured to Hotel Tech Live, from 26-27 Sept at ExCeL London, to find out what's new in the world of hotel technology. Here's what he came back with: 1. Hotel photog Read more

Our 5 Tips to Staying Safe Online

The internet has become a massive part of our lives over the past 10 years and has become a daily necessity for both work and pleasure. Take a moment to evaluate your personal usage of the internet an Read more

Page Builders vs Custom Fields for Hotel Websites

If you have ever spoken to anyone from Umi, you will probably have been bombarded with our enthusiasm towards WordPress as a stable, secure and powerful open source content management system for our h Read more

Are hotel keycards a thing of the past?

Ever had that embarrassing moment when you can't find your hotel key card after a long night of drinking and socialising? Perhaps you left it on the table by the bar or inside that tapas restaurant by Read more