Hotel Brooklyn is a brand new hotel in the centre of Manchester. A truly unique hotel completely themed around Brooklyn. Regardless of if your visit is for business or pleasure, Hotel Brooklyn will not leave you disappointed – Take in the combination of craft and class with the design, food and cocktails!
What Did Umi Digital Do?
The focus of this project was to communicate the Brooklyn experience online to reflect the care and attention that has been given to creating a truly authentic offline experience. The design team drew from best practice across the Umi network and blended a highly-converting layout structure with a unique design, resulting in a beautiful bespoke website that encompassed the theme of Brooklyn while generating strong conversion rates.
Since the launch of the website, we have seen a very positive response from the different stakeholders to the unique design and ease of use of the website. We look forward to seeing how the success of the website improves over time and evolving the platform as the wider marketing strategy us implemented.