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Insights by: Harry Fielder

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Harry Fielder

Harry is our CEO at Umi. To him, leading in tech involves bridging the gap between software and business. As a developer and marketer in equal measure, his role focuses on translating business goals into creative and robust software and marketing solutions. He loves sharing his knowledge and insights across many platforms, both virtually and in real life. In his free time, he enjoys tinkering with his custom PC, gaming and learning about new technologies. Random fact: Harry is 6 foot 8 and regularly bangs his head on the tube. Does his head hurt? Just ask - harry@umidigital.co.uk.

Measuring Statistics | Digital Marketing Performance Metrics

Do you track your digital marketing performance metrics? If you need help understanding the importance of measuring progress, here are […]

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Hotel Price Checker | Discover Our New Price Comparison Tool

Are you looking to boost your direct bookings?   At Umi, we’re excited to announce the launch of our new […]

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Real World AI: How to Use Tech to Improve Your Hotel

Are you looking to explore how the use of real world AI can improve your business?    With AI dominating […]

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Website for a Small Business | The Key to Success for Independent Hotels

Are you looking for ways to effectively build a website for a small business?   Your website is often the […]

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4 Ways to Build a Brand | Defining the Face of Your Hotel

In today’s digital landscape, it’s never been more important to build a brand that reflects your hotel to the public […]

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Are You Looking For Bespoke Software? | Website Customisation For Travel Companies

In the dynamic world of travel, where every click and interaction matters, the right digital tools can make all the […]

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How to Boost Your Direct Bookings | 5 Guaranteed Ways to Reduce Bookings Through OTAs

Are you looking for ways to increase your direct bookings?   Online travel agents (OTAs) seem to take up a […]

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From Check-Out to Check-In: Our Guide to Using Remarketing and Email Marketing to Rebook Hotel Guests

Hotels can utilise remarketing campaigns to encourage previous guests to book return stays. These remarketing campaigns can be created in […]

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What is a Brand Protection Digital Ad Campaign?

In today’s digital landscape, protecting your brand online is more important than ever. A brand protection digital ad campaign is […]

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