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Insights by: Harry Fielder

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Harry Fielder

Harry is our CEO at Umi. To him, leading in tech involves bridging the gap between software and business. As a developer and marketer in equal measure, his role focuses on translating business goals into creative and robust software and marketing solutions. He loves sharing his knowledge and insights across many platforms, both virtually and in real life. In his free time, he enjoys tinkering with his custom PC, gaming and learning about new technologies. Random fact: Harry is 6 foot 8 and regularly bangs his head on the tube. Does his head hurt? Just ask - harry@umidigital.co.uk.

Why Most Hotel Marketers Will Never Operate at the Cutting Edge

One of my favourite Steve Jobs moments was when he quoted Alan Kay, saying, “People who are really serious about […]

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5 Ways to Establish Your Company in the Hotel Industry

How to Build Brand Awareness Are you looking to improve your brand awareness? Building brand awareness is not just a […]

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Understanding How to Use Paid Social to Increase Brand Awareness

In today’s digital landscape, paid social media advertising is a powerful tool for increasing brand awareness and establishing a company’s […]

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What’s Your Hotel Tech Strategy? | Defining a Digital Plan

Are you looking for ways to refine your hotel tech strategy?   At Umi, our aim is to help you […]

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How to Increase Organic Traffic to Your Site | Boost Your Customer Revenue

Have you ever wondered how to increase organic traffic to your site? At Umi Digital, we’re focused on improving your […]

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The Customer Journey | Is Your Hotel Website Easy to Navigate?

Is your website easy to navigate?   At Umi, we create seamless, accessible platforms for our clients.   We can […]

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Discover How Performance Max Campaigns Can Significantly Boost Your Sales

Are you looking for ways to boost sales? In our latest blog, we’re defining what a performance max campaign is, […]

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Discover How Incorporating Local Affiliate Networks Can Elevate Your Business

How can local affiliate networks help your business? In our latest blog, we’re exploring how local affiliate networks and marketing […]

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How to Improve Your Target Market Strategy | Who’s Your Ideal Guest?

  Are you looking for ways to improve your target market strategy to reach your desired audience?   At Umi, […]

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